Navigating Latin America's Car Market Challenges to Opportunities
We explore the car ownership dynamics in Latin America, showing the strong preference for used vehicles due to affordability and economic conditions. Estimates showing that used car sales range between 30 to 40 million units annually, compared to 3 to 4 million new car sales, the market reveals a significant tilt toward pre-owned cars. The piece also touches on the challenges posed by road conditions and the resulting high demand for vehicle maintenance and repair, showcasing the region's unique automotive landscape and the importance of reliable car services.
